Advanced Load Balancing in the Cloud: 5 Ways to Simplify the Chaos

Load balancing isn’t just about managing traffic anymore. As your infrastructure expands to include applications in public, private, and hybrid clouds, traffic management has evolved from a technology function to a business function that delivers value to the business as a whole.

It has also become complex. The average enterprise is running applications in at least 5 clouds with over 900+ applications. And most clouds have their own load balancers. Microsoft Azure and Amazon Web Services (AWS) all have native load balancing that works in Layer 3 to provide basic traffic management, and both solutions are all good for simple applications. But as your multi-cloud environment becomes more and more complex, how do you ensure effective load balancing in the cloud?

Here are 5 ways to help unravel your cloud complexity.